PENGARUH FINANCIAL TECHNOLOGY SYARIAH TERHADAP MINAT INVESTASI HALAL PADA MAHASISWA GENERASI Z DI UNIVERSITAS ISLAM BATANGHARI
Keywords:
Sharia Financial Technology, Halal Investment Intention, Generation Z, Students, Islamic Economics.Abstract
The development of financial technology (FinTech) has changed the way people access financial services, including Sharia-compliant services. Sharia financial technology provides convenience in obtaining information and accessing financial products that comply with Islamic principles, including halal investment. This study aims to analyze the effect of Sharia financial technology on halal investment intention among Generation Z students at Universitas Islam Batanghari. This study employed a quantitative approach with a causal associative research design. The sample consisted of 120 respondents selected through purposive sampling. Data were collected using a five-point Likert-scale questionnaire and analyzed through validity, reliability, descriptive, and simple linear regression tests. The results showed that Sharia financial technology had a positive and significant effect on halal investment intention, with a t-value of 9.184 and a significance value of 0.000 < 0.05. The R² value of 0.416 indicates that Sharia financial technology contributed 41.6%, while the remaining 58.4% was influenced by other factors.






